Global
and China LED Industry Report, 2013-2014 mainly includes the following: 1, LED
downstream market 2, Trends of LED packaging 3, Sapphire Ingot Industry and
Market 4, LED industry 5,39 LED vendors The LED industry chain consists of six
levels: Die (L0), Package (L1), Carrier (L2), Module (L3), Lump (L4) and
System (L5). Herein, Die (L0) and Package ( L1) are two focuses. After the
recession in 2011 and 2012, LED saw a turning point in 2013 when Die (L0) and
Package (L1) LED market size hit about USD15.188 billion, a rise of 8.3% from
2012. In 2014, the LED market will continue to recover with the market size of
USD16.562 billion (up 9.0% from 2013). However, the market is expected to slow
down in 2015 because oversupply and a new round of price wars may arise.
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The
global LED industry can be divided into four clusters. First, Europe and
America underline general lighting with an emphasis on high reliability and
high brightness. Second, Japan embodies the most comprehensive technology,
performing outstandingly in both of general lighting and backlight display.
Besides, it also targets general lighting, automobiles, mobile phones and TV.
Third, South Korea and Taiwan targets laptop display backlight, LED-TV
backlight and mobile phone backlight with large shipment, low unit price and
low margin. Last, Mainland China centers AlInGaP, outdoor display, advertising
screen and signal lights which require low technology and reliability; and in
these fields, customers are scattered and the unit price is low. From 2011 onwards,
a large number of Mainland Chinese enterprises have entered the LED industry,
causing panic. In reality, none of Mainland Chinese enterprises (including the
giant Sanan Optoelectronics) is capable of producing white LED chips or
grasping the related patents.
Therefore,
Mainland China has to import or purchase all needed white LED chips from
foreign companies. Mainland Chinese LED enterprises rely on local governmental
subsidies which were huge in 2010-2013. For example, Elec-Tech International
was subsidized with RMB270 million in 2010, RMB311 million in 2011, RMB224
million in 2012 and RMB315 million in 2013; but, the net income of the company
was only RMB4.6 million in 2013. Without these subsidies, the company might be
in a serious loss. Sanan Optoelectronics obtains RMB4 billion from Xiamen’s
government in 2014, because Xiamen is eager to make the company return to
Xiamen from Wuhu. Numerous Mainland Chinese LED downstream enterprises are
featured with small scale, severe homogenization and intense price war. They
cannot get governmental subsidies or conduct financing in the stock
market.
In
2014, many of them may go bankrupt. Since 2013, the development of the LED
industry has been mainly reflected in the packaging field. In the future, the
LED cost reduction depends on packaging instead of Epitaxy. Packaging costs
over 50% of the LED chip spending. Currently, COB packaging and Flip chip
packaging are not only the most promising, but also represent the future
direction. COB performs strikingly in the field of street lighting and
high-power general lighting. But, it is inferior to FLIP-CHIP in the fields
where volume is emphasized, such as TV BLU. In addition, FLIP-CHIP’s cost
advantage is more obvious. From the perspective of cost and application, COB
will become the future mainstream of lighting design. FLIP-CHIP made its debut
in 2008, and became mature in early 2012. Its biggest advantage lies in: it
can go to SMT production lines directly under high current without Wirebond or
separate welding; besides, its size is small. The market size is estimated to
jump from USD1.5 billion in 2013 to USD5.5 billion in 2017. In the BLU field,
FLIP-CHIP will become the mainstream.
Prior
to 2014, LED cost cutting concentrated in the Epitaxy field, so that Epitaxy
vendors witnessed a sharp decline in profits, even many of them exited from
the industry due to losses. After 2014, packaging factories will suffer the
cost-cutting pressure, so some of them with poor technical capabilities may
see descending profits.
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Australia -
Broadcasting - Pay TV, IPTV, Mobile TV: http://www.marketresearchreports.biz/analysis-details/australia-broadcasting-pay-tv-iptv-mobile-tv
Tablets
and other smart devices clear winners in a fragmenting entertainment market
The
broadcasting markets – FTA TV, STV, IPTV, Digital TV and Mobile TV have seen a
number of changes over the last couple of years. Changes have included
digitalisation of the Free-to-Air transmission frequencies, digital radio
rollouts and continuing trials, increased availability of subscription TV,
hotting up of the IPTV market and more TV viewing on mobile devices. As a
result of this tightly contested market we have seen some lowering of access
charges for some of the subscription-based services. Often the audiences are
altering their viewing patterns using available technology some legal and some
questionable, with apps as well as online access to suit lifestyles and their
viewing preferences rather than what the industry prescribes them to do.
Also
in 2014 the online advertising sector is gaining a further percentage of
revenue and it overtook the revenues of the FTA industry. Many of the
traditional TV companies are already struggling and will now need to move
faster if they are to remain viable towards 2020 when the NBN rollout should
see most Australians with fast broadband that allows full-streaming digital
access. The broadcasters are now hoping that subscription video on demand
(SVoD) content can bring back revenue to them as they try to convert their
catch-up viewers to this paying model from the current free replay services
that they also provide.
With
subscription TV household penetration still languishing below 30%, we are
seeing more content available over-the-top (OTT) through the IPTV service
providers. Telstra, the largest, has more than 600,000 customers to its
bundled Pay TV service. Other providers in the growing paid for IPTV market
include FetchTV, Quickflix, EzyTV, FOXTEL’s Presto, while some overseas
companies including Netflix are eagerly watching the market. In this
publication BuddeComm provides updates and reports on this sector, but
BuddeComm remains pessimistic about the current commercial IPTV business
models.
BuddeComm
sees the traditional IPTV model as making something of a comeback, as new
services are launched over higher-speed broadband networks and the
introduction of competitively priced triple-play models. However, we believe
that digital rights constraints are making it impossible for the service to
take a larger share of the entertainment content market. It is therefore free
catch-up TV series rather than movies and sport that are driving the current
developments. Movie content available – under the basic IPTV subscription - is
mostly B- or C-rated; A rated material and new releases are only available at
extra charges.
There
is a correlation between the availability of high-speed broadband and IPTV
usage and BuddeComm estimates that further increases in high-speed broadband
penetration will drive new IPTV developments. The rapid growth of smartphones
and tablets is also giving this market a boost, as well as new business models
like pay-per-view. By far the largest growth in IPTV video entertainment comes
from user-generated content services such as YouTube, Facebook and a whole new
range of services of short, and even super-short, videos. Catch-up TV would be
the second largest category and the ABC’s iView is the clear winner here.
We
report on the increase in advertising spending on the mobile sector that has
followed increased smartphone penetration among users, with smartphones and
tablets becoming the primary device for many consumers. The increase in online
advertising comes as Australian businesses expand their presence online and
aim to see local sales win over from sales made offshore.
The
addition of revenue streams from alternative ways of watching subscription TV
such as IPTV is being watched from within the industry. The FTA broadcasters
as well as the marketers and advertisers who also need a return on their
investments are watching all the available content options. There are still
many years for the standard TV market to have its monopoly-based content
system available until the NBN becomes ubiquitous across Australia, when
alternative digital streams become commonplace and ubiquitous, it is now the
time to get higher penetration rates.
Watching
mobile video from tablets, catch-up on PCs and other mobile devices requires
more and more data bandwidth. Streamed programs on 3G or 4G are fast becoming
data hogs on the mobile networks. As small data caps are normally the only
available option due to pricing and availability, usage is somewhat limited in
2014/15 as a typical TV show uses around 500MB in a two hour session. But this
does not deter many viewers with WiFi connectivity as the number one catch-up
service, iView has more than 50% of its viewers using it on a mobile device.
Consumer
Electronics Markets in China
China's
demand for Consumer Electronics has grown at a fast pace in the past decade.
In the next five years, both production and demand will continue to grow. This
new study examines China's economic trends, investment environment, industry
development, supply and demand, industry capacity, industry structure,
marketing channels and major industry participants. Historical data (2003,
2008 and 2013) and long-term forecasts through 2018 and 2023 are presented.
Major producers in China are profiled.
Table
of Content
I.
INTRODUCTION
Report
Scope and Methodology
Executive
Summary
II.
BUSINESS ENVIRONMENT
Economic
Outlook
Key
Economic Indicators
Industrial
Output
Population
and Labor
Foreign
Investment
Foreign
Trade
Financial
and Tax Regulations
Banking
System and Regulations
Foreign
Exchange
Taxes,
Tariff and Custom Duties
III.
CONSUMER ELECTRONICS INDUSTRY ASSESSMENTS
Consumer
Electronics Industry Structure
Market
Size and Growth
Labor
Costs
Major
Producer Facility Locations, Output and Capacity
Market
Share of Key Producers
Potential
Entrants
Major
Foreign Investments
Technology
Development
Products
Trends
IV.
CONSUMER ELECTRONICS PRODUCTION AND DEMAND
Overview
Consumer
Electronics Production and Demand
HDTV
DVD
Camera
Cam
Recorder
CD
Player
Toys
and Games
Others
Consumer
Electronics Imports and Exports
Pricing
Trends
V.
CONSUMER ELECTRONICS CONSUMPTION BY MARKET
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