The U.S. Parental App Market 2015 is
the only available report which focuses on the American market for mobile
applications that support parents in successfully raising their children. The
aim of the report is to provide a current overview of the market and forecasts
concerning its future development, offering valuable insights to publishers,
VCs and other funding organizations and healthcare companies.
To
Read The Complete Report with TOC : http://www.marketresearchreports.biz/analysis-details/the-us-parental-app-market-2015
Mobile apps that accompany parents
during the first years of their children’s life are a niche market in the
app-economy. Nevertheless, they represent an app category which has one of the
highest relevancies for their users.
Parental apps can become a permanent
companion during the first years of the life of a baby. Monetization chances
are high because of daily multi-time usage, high brand awareness, high
relevance and the intrinsic sharing need of parents. Because of that parental
apps should on average be better suited to charge higher app download prices,
generate in-app advertisement and purchase revenues compared to apps of other
categories.
The total number of parental apps
will exceed 9,500 by 2015, which illustrates the intensifying competition in
this niche market. At the same time, the high competition is matched by the
high demand from parents, as demonstrated by the 124 million downloads for
parental apps by 2015 and a multimillion USD market.
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