Smokeless tobacco is an addiction
for hundreds of millions of people worldwide and the use of such products is
increasing in many countries because smokeless tobacco is considered less
dangerous than cigarettes. Chewing tobacco, snuff, snus, and dissolvable
tobacco in the shape of sticks, pellets, and strips are all types of tobacco
products that are not smoked but used in other ways.
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The developments observed within the
industry include introduction of tailored snus, new cigarillo and launch of
mini-snus. However, the industry remains threatened by certain challenges which
include health effects of smokeless tobacco and stringent regulations. The
major factors which will contribute in the growth of the industry include
declining cigarette volumes, rising personal income and rising world
population.
The report offers a comprehensive
analysis of the worldwide smokeless tobacco market with focus on regional
markets like the United States, Scandinavia, Malaysia, Thailand, Indonesia and
India. The largest markets for snus and moist snuff are Scandinavia and the US.
Snus is conventionally a Swedish product and is growing at a great speed since
manufacturers and consumers from other countries are accepting it at a larger
scale thus making it an exciting new market segment.
The competition in the global
smokeless tobacco market is intense with few large players viz. Altria Group
Inc, Swedish Match and Reynolds American Inc. The competitive landscape of the
global and regional smokeless tobacco markets, along with the company profiles
of the leading players are discussed in detail.
By combining SPSS Inc.’s data
integration and analysis capabilities with our relevant findings, we have
predicted the future growth of the industry. We employed various significant
variables that have an impact on this industry and created regression models
with SPSS Base to determine the future direction of the industry. Before
deploying the regression model, the relationship between several independent or
predictor variables and the dependent variable was analyzed using standard SPSS
output, including charts, tables and tests.
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